How crucial is to locate the best domain name?

One of the most vital prerequisites for running a successful web presence is the domain. It is what visitors will perceive first when they discover your web site and what they will identify you with. The domain should be easy to remember, but should also be something that informs your site's visitors what the website is about.

Generic Top-Level Domains (gTLDs)

A domain as a rule has two fragments - a Top-Level Domain Name (TLD) and a Second-Level Domain Name (SLD). If you have domain.com, for example, ".com" is the Top-Level Domain Name and "domain" is the Second-Level Domain Name. There are a couple of groups of Top-Level Domains that you should consider before you select the domain name you desire. Your pick should be built upon the aim of your web site and on its target audience. Let's review the gTLDs, or generic TLDs - these are the most common Top-Level Domain Names aimed to express a specific purpose - .com (commercial establishments), .net (networks), .biz (companies), .info (informative web sites), .org (organizations of a non-commercial character), .mobi (handheld devices), .asia (the Asia Pacific), .name (individuals or families), .pro (particular walks of life), and so on. As you can perceive, these Top-Level Domain Names encompass most fields of life, so you should settle on the one that would express the intention of your web site best. There is no restriction as to who can register such domains, but some of them involve additional requirements to prove that you qualify to own such a Top-Level Domain Name (.mobi and .pro, for example).

Country-code Top-Level Domains (ccTLDs)

The ccTLDs, or country-code TLDs, are country-specific domain names. Each country has its own ccTLD. Opting for such a TLD is good if your target group of site visitors is from a certain country. Many persons would rather buy goods or services from a local web site, and if your aim is Canada, for instance, picking a .ca domain could increase the visits to your website.

Domain Name Forwarding

You can register several domains, which can redirect your web page's visitors to a specific site like domain.com, for instance. This would increase the traffic and lower the probability of somebody swiping your website visitors by using the same SLD with another Top-Level Domain - if you are not using a trademark.

Name Servers (NSs)

Each and every TLD has domain name records. The name server records (NS records, also known as DNS records) demonstrate where the domain name is hosted, i.e. they point to the hosting vendor whose name servers (NSs, also known as DNSs) it is using at the moment. You can modify the name servers of your domain at all times. You can have your domain name registered with one firm and get the website hosting service itself from another. Thus, if you register your domain name and stumble upon decent website hosting solutions someplace else afterwards, you can point your domain name to the present company's DNSs straight off.

Name Server Records (DNS Records)

On the whole, as long as your domain utilizes a particular set of DNSs, all its name server records will lead to the same web page hosting vendor. Some site hosting companies, though, enable you to modify given domain name records, among them the A records and the MX records of your domain name. The A record is an IP address, which details on which web hosting server your website is hosted, whereas the MX records display which web server tackles the e-mail box accounts related to your domain name. For instance, if you appoint a new web page designer and he designs an .ASP web page that will be situated on his own Windows web hosting server, you may want to modify only the IP address (the A record) but not the MX records of your domain name. Thus, www.domain.com will point to the Windows web hosting server, but your email mailboxes or any sub-domain names such as forum.domain.com or shop.domain.com will still be in your current Linux web page hosting account. The .ASP platform is built by Microsoft and requires a Windows server, even though a Linux web hosting server would be far more secure.

Budget Domain Names Distributed by 'Exclusive Hosting'

Just a number of web hosting distributors allow you to edit certain NS records and very frequently this an additional paid service. With Exclusive Hosting , you get a wide variety of Top-Level Domains to pick from and you can modify all domain name records or redirect the domain names using a redirection tool at no additional charge. Therefore, 'Exclusive Hosting' would be your finest choice when it comes to administering your domain and to establishing a successful presence on the World Wide Web.